You’re reading Significant Digits, a daily digest of the telling numbers tucked inside the news.
1 sober hour
Amazon is now delivering booze in New York in one hour, though only to Prime members in Manhattan. At first I thought this was great, and then I realized I don’t know anyone who can afford to live in Manhattan proper. Also, there is a liquor store on every block. But hey, it’s a start? [Tech Times]
$4
Annual amount that Twitter expects to make from logged-in users. But not everyone who visits Twitter is logged in, and user growth has stagnated, so the company is looking to put ads in front of the non-logged-in passers-by. The company expects a non-logged-in user to be worth about $2.50 per year, and together they could add another $1.25 billion per year to Twitter’s coffers. [The Wall Street Journal]
7 percent
Percentage of teens who have recently driven drunk, according to a new survey from the Centers for Disease Control and Prevention. Although that may seem high, it’s way down compared with 12 years ago, when 16 percent reported recently driving under the influence of alcohol. [NBC News]
39 percent
According to a report on the international communications industry, Americans are disproportionately willing to give out personal information to companies. About 39 percent of U.S. respondents said they agreed with the statement “I am happy to provide personal information online to companies as long as I get what I want.” That compares to just 18 percent in Sweden. If you want me to send you a selfie on Friday, either tweet me a valid U.S. Social Security number, a recent password and your mother’s maiden name, or just tell me a funny story about a time you embarrassed yourself during the holidays. I kind of just want to see how this one plays out. [The Verge]
47 percent
Percentage of Americans who are “somewhat worried” or “very worried” that they or someone in their family could be the victim of terrorism. That number was 33 percent in 2014. [Public Religion Research Institute]
57 percent
Percentage of Americans who said they opposed Donald Trump’s proposal to ban all Muslims from entering the U.S. The good news is that 100 percent of U.S. constitutions are pretty clearly against the ban, as far as we can tell. [The Wall Street Journal]
61 percent
That’s the percentage of the U.S. public that was middle class in 1971. Now, only 50 percent of Americans are regarded as middle income. [FiveThirtyEight]
60 percent
After the attacks in Paris, about 60 percent of 18- to 29-year-olds said they favored deploying ground forces against Islamic State. In that same age range in the same survey, though, 85 percent said they won’t or probably won’t serve in the armed forces if more troops are needed. [The Washington Post]
413 more popular movies
Do you tell people “Die Hard” is your favorite Christmas movie? That’s cool, but there are definitely better choices out there for the best Christmas-adjacent film. That said, as of Monday, “Die Hard” had risen to be the 414th most popular film on IMDb, so you’re hardly alone in rooting for John McClane to save Christmas. [FiveThirtyEight]
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